Jindal Global Business School (JGBS) campus
Brand Roast is a marketing-themed entertainment competition focused on humorously critiquing well-known brands with genuine business and marketing insights. Participants demonstrate their understanding of branding, advertising, customer perception, and innovation. The event features two rounds: Round 1, 'Prepared Brand Roast' (4 minutes), where teams are assigned a brand beforehand to deliver a humorous roast with improvement ideas.
Round 2, 'Spin the Brand Challenge' (2 minutes prep + 2 minutes performance), involves an impromptu roast of a surprise brand. The competition is conducted offline on-campus across two rounds, with a total duration of approximately 2.5 hours. Strict adherence to time limits and rules against personal, political, or defamatory comments is required.
Important dates
Registration opens
10 Aug 2026
Registration closes
11 Sep 2026
Event starts
10 Aug 2026
Event ends
11 Sep 2026